Key points
- Resorts, the world’s largest network of independent luxury properties, has just revealed a compelling expansion to its prestigious global portfolio, welcoming 18 new member hotels between April 1 and June 30, 2025.
- From the cobblestone elegance of Tuscany to the bustling innovation of Shanghai, and the bohemian heart of Austin to the alpine grandeur of Austria, the latest members of the Preferred family span continents and cultures.
- Perched on a hill in Tuscany’s UNESCO-protected Val d’Orcia, this medieval fortress has been reborn as a luxury retreat with 45 uniquely styled suites, many offering private thermal baths.
Hotel News: Preferred Hotels Adds 18 New Jewels to Global Portfolio
Preferred Hotels & Resorts, the world’s largest network of independent luxury properties, has just revealed a compelling expansion to its prestigious global portfolio, welcoming 18 new member hotels between April 1 and June 30, 2025. These new additions reflect a continued commitment to distinctiveness, individuality, and curated local experiences — values that resonate with modern travelers seeking meaningful stays that go beyond the generic.
The Amara Singapore Hotel joins the Preferred Hotels Portfolio
Image Credit: Preferred Hotels
From the cobblestone elegance of Tuscany to the bustling innovation of Shanghai, and the bohemian heart of Austin to the alpine grandeur of Austria, the latest members of the Preferred family span continents and cultures. This Hotel News report explores the brand’s most recent hand-picked additions, which promise elevated stays through personalized luxury, heritage, and authenticity.
A Cultural Fusion in Singapore
Topping the list is Amara Singapore, an urban sanctuary nestled in Tanjong Pagar. Part of the Lifestyle Collection, this 389-room hotel recently underwent a refined transformation that now celebrates the neighborhood’s cultural identity through its natural design tones, filtered water taps, and energy-efficient features. Guests enjoy heritage walking tours, curated dining experiences, and immersive workshops — all while being just minutes from the city’s Central Business District.
Tuscany’s Medieval Crown Jewel
Few properties combine romance, wellness, and winemaking quite like Castello di Velona Resort Thermal SPA & Winery in Montalcino, Italy. Perched on a hill in Tuscany’s UNESCO-protected Val d’Orcia, this medieval fortress has been reborn as a luxury retreat with 45 uniquely styled suites, many offering private thermal baths. Culinary experiences are rooted in local tradition, with vineyard dinners, truffle hunting, and exclusive tastings of Brunello di Montalcino wines.
Austin’s Southern Soul with a Modern Touch
In the artistic enclave of Bouldin Creek, Austin, Green Pastures brings Texan hospitality to the L.V.X. Collection. Slated to open in Fall 2025, this 63-room inn occupies a lush seven-acre estate dating back to 1895. With its serene pool, vintage farmhouse dining at Mattie’s, and casual Southern fare at Henry’s, the property balances nostalgia and novelty. Complimentary bikes and roaming peacocks make for an unforgettable, deeply local experience just minutes from downtown.
Shanghai’s Tranquil Urban Escape
The Himalayas Hotel Shanghai, a 412-room urban retreat located in Pudong, offers contemporary luxury infused with Chinese cultural heritage. Set atop the Shanghai Himalayas Center, this hotel is a haven of calm amidst the city’s energy. Guests enjoy traditional Chinese decor, serene jade atriums, and refined dining — including Michelin-starred Shang-High Cuisine. Direct access to Century Park and the New International Expo Center makes this an ideal stay for both leisure and business travelers.
Alpine Royalty in Austria
Imlauer Hotel Schloss Pichlarn, part of the L.V.X. Collection, is a historical marvel nestled in Austria’s Ennstal Alps. Originally an 11th-century castle, this 110-room retreat features a Private Spa Suite, an 18-hole championship golf course, and panoramic dining with Alpine-Mediterranean cuisine. Guests enjoy yoga sessions, guided hikes, and wine tastings, all with views of the majestic Grimming mountain peak.
CEO on Brand Vision and Identity
“We’re proud to welcome these 18 remarkable independent luxury hotels to our global portfolio,” said Lindsey Ueberroth, CEO of Preferred Hotels & Resorts. “Each property embodies a strong sense of place and a unique spirit – delivering authentic experiences without ever compromising soul for standardization.”
A Diverse Cast of New Members
Other distinctive properties that have joined the Preferred Hotels & Resorts portfolio this quarter include:
-Cala Luna Hotel Boutique & Villas – Santa Cruz, Costa Rica
-Cala del Porto Punta Ala – Castiglione Della Pescaia, Italy
-El Santuario Resort & Spa – Valle de Bravo, Mexico
-EPIC SANA Algarve – Algarve, Portugal
-Keswick Hall – Charlottesville, Virginia, USA
-Kivotos Mykonos – Mykonos Island, Greece
-Kivotos Santorini – Santorini, Greece
-Poblado Plaza Hotel – Medellin, Colombia
-Royal Hideaway Corales Villas – Tenerife, Spain
-Savona 18 Suites – Milan, Italy
-The Charleston Place – Charleston, South Carolina, USA
-The Editory Riverside Hotel – Lisbon, Portugal
-Valtur Cervinia Cristallo Ski Resort – Cervinia, Italy
Each property is part of either the Lifestyle, L.V.X., or Legend Collection — categories that denote a hotel’s aesthetic, service standards, and guest experience promise.
Loyalty Benefits Sweeten the Deal
To celebrate the expansion, I Prefer Hotel Rewards — the brand’s global loyalty program with over 6 million members — is offering 2,500 bonus points for stays at any of the newly added properties. This offer applies to bookings made by September 30, 2025, for stays through December 31, 2025. Members can redeem points for cash-value reward certificates, enjoy Titanium status perks, and access exclusive offers at over 600 participating hotels globally.
For travelers eager to explore the world on their terms without sacrificing luxury or character, Preferred’s expansion brings fresh opportunities to experience diverse cultures in settings that are anything but ordinary.
Empowering Independence in Hospitality
Travel advisors can book client stays via GDS using the “PH” and “PV” chain codes. Hotel owners seeking to maintain autonomy while gaining global exposure are encouraged to visit: https://preferredhotels.com/ to explore affiliation options.
Preferred Hotels & Resorts now spans over 600 properties across 80 countries — each chosen for its exceptional service, unique personality, and commitment to independent luxury.
Preferred Hotels & Resorts’ latest additions signal more than growth — they reflect a clear movement toward authentic, soul-rich hospitality experiences in a world that increasingly values individuality. From Asia to Europe to the Americas, the brand is shaping a global network of hotels where every stay tells a story and no detail is left to chance. Travelers craving more than cookie-cutter getaways now have even more destinations to indulge their sense of discovery, rooted in quality, creativity, and culture.
For the latest updates on the Preferred Hotels portfolio or programs, keep on logging to Bangkok Hotel News.
